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BY BROWN

BY BROWN

Meet Melanie Brown and her fashion label ByBrown, a high-end fashion label that stands for raw elegance and edgy tailoring. Strong constructed details make up the basic design, giving the clothes a minimalistic attitude with playful and colourful conceptual elements. Through their simplicity and perfect tailoring the clothes become iconic and timeless. Her most iconic item is the Raindress, integration of technology with form and fashion. When a woman puts the Raindress on she feels protected and empowered to ultimately make rain a positive thing… something worth dressing up for. Who can know better than Melanie, who was born and raised in British rain and moved to live under Amsterdam cloudy skies, where she founded ByBrown in June 2007. She co-founded ReBlend, the Dutch initiative which aims to produce yarns and fabrics by recycling textile waste, with no water usage and no chemicals. Melanie Brown designs her clothes for the strong, individual and conscious woman; the warrior woman. Choose your weapon now.